Helping Great Companies Get Better at Compliance

Course Overview

In this practical and straightforward module, you'll learn how to responsibly and effectively use AI tools in your daily sales activities while protecting customer privacy. Through realistic examples like customer profiling, tracking buying behaviour, and personalised recommendations, you'll clearly understand common privacy pitfalls, and how to avoid them. By the end of this module, you'll have the practical knowledge and confidence to manage AI-driven sales activities safely, ensuring compliance and maintaining strong customer trust.


 

Who Is This For?

This course is ideal for sales professionals and teams who regularly use AI tools in their daily work and handle customer data, including:

  1. Sales managers & team leads – Ensuring responsible use of AI in customer profiling and purchasing analysis.
  2. Account executives & sales representatives – Safely managing customer data when using AI for personalised offers and relationship management.
  3. Sales operations specialists – Implementing compliant and privacy-focused AI tools in day-to-day sales activities.
  4. Compliance & privacy officers – Identifying privacy risks and ensuring sales team compliance with data protection regulations.

 

Modules

  • AI Literacy in the Sales Department – Gain foundational knowledge on responsibly using AI for daily sales activities, with real-life examples such as customer profiling, tracking buying behavior, and offering personalized recommendations, while fully protecting customer privacy and complying with data protection rules.

Lessons

  1. Chapter 1

    Poglavlje 1

    AI in Sales: How to Stay GDPR-Compliant

Why Register?

  • Protect customer trust – Learn how to responsibly handle customer data when using AI in sales

  • Ensure compliance – Clearly understand how to use AI tools in sales without violating privacy regulations.

  • Gain practical sales insights – Work with real-life sales scenarios and learn best practices to safely integrate AI into daily activities.

  • Enhance your sales skills – Boost your career by confidently demonstrating responsible AI management and customer privacy expertise.

Reach your full potential.